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A refined essential built for everyday wear.Falls naturally with the bodySingle stitched sleeve and bottom hemsDesigned in Aotearoa, Made with care in PRC.

A refined essential built for everyday wearFalls naturally with the bodySingle stitched sleeve and bottom hemsDesigned in Aotearoa, Made with care in PRC.

Concealed elastic waistband for a clean, considered finishAdjustable waistband drawcordYKK zip side pocketsDesigned in Aotearoa. Made with care in PRC.

Concealed elastic waistband for a clean, considered finishAdjustable waistband drawcordYKK zip side pocketsDesigned in Aotearoa. Made with care in PRC.

Concealed elastic waistband for a clean, considered finishAdjustable waistband drawcordYKK zip side pocketsDesigned in Aotearoa. Made with care in PRC.

Two-panel sleeve construction follows the natural shape of the arm for a cleaner silhouetteArched back yoke adds depth and structure to the backSignature heavyweight ribbed cuffs and waistbandDesigned in Aotearoa, Made with care in PRC.

Two-panel sleeve construction follows the natural shape of the arm for a cleaner silhouetteArched back yoke adds depth and structure to the backSignature heavyweight ribbed cuffs and waistbandDesigned in Aotearoa, Made with care in PRC.

Two-panel sleeve construction follows the natural shape of the arm for a cleaner silhouetteArched back yoke adds depth and structure to the backSignature heavyweight ribbed cuffs and waistbandDesigned in Aotearoa, Made with care in PRC.

The Bad Girl Jean is a classic denim staple, crafted from 100% cotton with a tapered hem for a timeless silhouette. Designed with five belt loops including a signature key loop, it features a signature snake “W" antique brass button closure, a Willy logo patch, and durable construction for everyda...

Oversized

Signature Hoodie BlackPlease note: This hoodie has been washed and tumble dried. As a result, it may have slight fading in the black colour and variations in measurements. We recommend going for a size up.Structured hood constructionPanelled construction designed to maintain shape over timeSignature...

Friends & Family is a community event celebrating the launch of our Signature Collection and the people who have supported Prior along the way.Join Prior founder Tony for an intimate panel-style conversation reflecting on 10 years in business-navigating setbacks, adapting through change, and buildin...

Wrinkled nylon fabricRelaxed fit through the legYKK zip side pockets right back pocketElasticated waistband with internal drawcordDesigned in Aotearoa, Made with care in PRC.

100% cotton fabricClean, everyday silhouetteChest pocket detailPremium ribbed neckline designed to hold its shapeLadder stitched hemsSignature P logoDesigned in Aotearoa, Made with care in PRC.

Wrinkled nylon fabricRelaxed fit through the legYKK zip side pockets right back pocketElasticated waistband with internal drawcordDesigned in Aotearoa, Made with care in PRC.

100% cotton fabricClean, everyday silhouetteChest pocket detailPremium ribbed neckline designed to hold its shapeLadder stitched hemsSignature P logoDesigned in Aotearoa, Made with care in PRC.

480GSM heavyweight cotton fabricClean, tailored silhouetteStructured hood constructionPanelled construction designed to maintain shape over timeSignature heavyweight ribbed cuffs and waistbandSignature P logoDesigned in Aotearoa, Made with care in PRC.

480GSM heavyweight cotton fabricClean, tailored silhouetteStructured hood constructionPanelled construction designed to maintain shape over timeSignature heavyweight ribbed cuffs and waistbandSignature P logoDesigned in Aotearoa, Made with care in PRC.

S (UK6-UK7)M (UK7.5-UK8.5)L (UK9-UK10)XL (UK10.5-UK11.5)