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The ALPHA60 Merida Jean is defined by its clean, straight-leg silhouette and mid-rise fit. Crafted from pure cotton denim, it offers a structured profile that softens and moulds to the body with wear. Classic five-pocket construction and refined proportions give the design an understated, enduring c...

The ALPHA60 Merida Jean is defined by its clean, straight-leg silhouette and mid-rise fit. Crafted from rigid denim, it offers a structured profile that softens and moulds to the body with wear. Understated detailing and refined proportions keep the focus on the simplicity of the design.Details:- Mi...

The ALPHA60 Laney Jean is defined by its clean, straight-leg silhouette and mid-rise fit. Crafted from rigid indigo denim, it offers a structured profile that softens and moulds to the body with wear. Subtle stud detailing at the pocket openings brings a considered finish to the classic five-pocket...

The ALPHA60 Laney Jean is defined by its clean, straight-leg silhouette and mid-rise fit. Crafted from rigid denim, it offers a structured profile that softens and moulds to the body with wear. Subtle stud detailing at the pocket openings adds a refined point of difference, while the pared-back desi...

The ALPHA60 Goldie Jean Long is defined by its high-rise waist and clean, straight-leg silhouette. Crafted from rigid denim, it offers a structured profile that softens and moulds to the body with wear. Classic five-pocket construction and refined proportions give the design an understated, enduring...

The ALPHA60 Goldie Jean Long is defined by its high-rise waist and clean, straight-leg silhouette. Crafted from premium rigid denim, it offers a structured profile that softens and moulds to the body with wear. The full-length cut and understated detailing keep the focus on its refined proportions.D...

The ALPHA60 Goldie Jean Long is cut with a high-rise waist and a clean, straight-leg silhouette. Crafted from a cotton blend, the denim has a subtle texture that enhances its structured profile. The full-length cut and refined proportions keep the focus on the simplicity of the design.Details:- High...

The ALPHA60 Essex Jean Long is a contemporary denim staple with a sculptural barrel-leg silhouette and elongated proportions. Designed to sit high on the waist, it creates a flattering shape while offering a relaxed fit through the leg. Crafted from rigid denim, it softens and moulds to the body ove...

The ALPHA60 Essex Jean Long is a modern denim staple with a sculptural barrel-leg silhouette and an elongated full-length fit. Crafted from premium indigo rigid denim, it sits high on the waist to create a flattering, contemporary shape. Designed to soften and mould to the body with wear while maint...

The ALPHA60 Essex Jean Long is a contemporary denim staple with a sculptural barrel-leg silhouette and elongated full-length fit. Designed to sit high on the waist, it creates a flattering shape while offering a relaxed feel through the leg. Crafted from rigid denim, it softens and moulds to the bod...

The ALPHA60 Cash Jean is a classic full-length straight-leg style crafted from rigid denim. Designed with a mid-rise fit and a clean, no-waistband finish, it offers a streamlined silhouette with a modern edge, making it a versatile staple for everyday wear.Details:- Classic 5-pocket denim constructi...

The ALPHA60 Bernadette Jean is a timeless denim staple designed with a modern, refined edge. Cut in a medium indigo wash, it features a high-rise waist and straight-leg silhouette for an effortlessly flattering fit. A subtle side seam detail wraps toward the front at the hem, adding a distinctive fi...

The ALPHA60 Cash Jean is a classic, straight-leg jean crafted from rigid 100% cotton denim. Designed with a mid rise and ankle length, this style features a no-waistband construction for a modern, streamlined look. The timeless five-pocket design and cream colourway make it a versatile wardrobe stap...

The ALPHA60 Scottie Jean is a timeless wardrobe staple, featuring a classic 5-pocket design and a high-rise, full-length silhouette with a new Black and Pinot wash. Crafted from rigid denim, it has a straight-leg cut that creates a clean, flattering shape, making it a versatile piece for everyday we...

The ALPHA60 Scottie Jean is a timeless wardrobe staple, featuring a classic 5-pocket design and a high-rise, full-length silhouette. Crafted from rigid denim, it has a straight-leg cut that creates a clean, flattering shape, making it a versatile piece for everyday wear.Details:- Classic five-pocket...

The ALPHA60 Scottie Jean is a classic high-rise jean with a straight leg silhouette, crafted in washed black rigid denim for a timeless look. Designed with a full-length cut and traditional five-pocket styling, this jean offers a structured fit that will soften and mould to your shape over time.Deta...

The ALPHA60 Scottie Jean is a classic five-pocket style in light indigo rigid denim. Designed with a high-rise waist and full-length cut, it features a straight leg silhouette for a timeless and versatile look.Details:- Classic 5 pocket design- Full length- High rise- Straight leg- Wash line detail...

The ALPHA60 Bernadette Jean is a classic, full-length, high-rise straight leg jean crafted in rigid denim. Designed with a traditional five-pocket construction, it features a unique side seam that gradually wraps around to the front of the leg at the hem, offering a modern twist on a timeless silhou...

The ALPHA60 Baker Jean is a classic denim 5-pocket style, designed for everyday wear with a modern edge. Featuring a full-length silhouette and centre front split on each leg with two snap closures, this jean offers both comfort and statement style. Crafted from rigid denim, it delivers a structured...

The ALPHA60 Charley Jean is a classic denim 5-pocket style, designed for everyday wear with a timeless straight leg profile. Crafted from rigid denim, this jean offers a relaxed fit through the hip and a full-length silhouette, making it a versatile wardrobe staple.Details:- Classic 5-pocket design...

The ALPHA60 Charley Jean is a classic denim 5-pocket style, designed for everyday wear with a timeless straight leg profile. Crafted from rigid denim, this full-length jean offers a relaxed fit through the hip and a mid-rise waist, making it a versatile wardrobe staple.Details:- Classic 5-pocket des...

The ALPHA60 Lou Jean is a modern take on the classic denim 5-pocket style, designed for effortless everyday wear. With a relaxed barrel fit and unique design lines at the centre front of the leg, these jeans offer both comfort and a contemporary edge. The raw hem detail adds a touch of individuality...

The ALPHA60 Lou Jean is a classic denim 5-pocket style reimagined with a modern edge. Featuring a relaxed barrel fit and unique design lines at the centre front of the leg, these jeans are finished with a raw hem detail for a contemporary touch. Crafted from premium rigid denim, the Lou Jean offers...

The ALPHA60 Chester Jean is a classic denim 5-pocket style, reimagined with a modern silhouette. Designed for everyday wear, these jeans offer a timeless look with subtle barrel shaping through the leg, making them a versatile addition to any wardrobe.Details:- Straight waistband.- Side panels creat...