Wikinomics: How Mass Collaboration Changes Evrything
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Author: Don Tapscott
Format: Paperback
Number of Pages: 352
In the world of Wikinomics, the choices for collaboration are endless. You can produce a television news clip for Youtube or create a community around your photo collection on Flickr. This new participation is changing how goods and services are invented, produced, marketed and distributed on a global basis. It presents far-reaching opportunities for every company and individual. With vivid and engaging examples Wikinomics explains the deep changes in technology, demographics and business that allow people to participate in the economy like never b4
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Author: Don Tapscott
Format: Paperback
Number of Pages: 352
In the world of Wikinomics, the choices for collaboration are endless. You can produce a television news clip for Youtube or create a community around your photo collection on Flickr. This new participation is changing how goods and services are invented, produced, marketed and distributed on a global basis. It presents far-reaching opportunities for every company and individual. With vivid and engaging examples Wikinomics explains the deep changes in technology, demographics and business that allow people to participate in the economy like never b4
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