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Our 'Welcome To The World' introductory book is freestanding, foldable, and made of soft cotton. This black and white book is perfect for a baby's first six months, as the black and white images are designed to assist newborn eyes to focus and keep attention - great for mat time, changing time or ou...

This sensory cube might look simple, but to your new baby, it’ll be fascinating. With different textures and contrasting black-and-white features, it has all the ingredients for an engaging activity that maximises brain development in the important early days. - Age recommendation: Newborn- Size: ...

This high quality rattle was made for little hands to grasp and for little mouths to chew. Grabbing is a basic reflex that babies have from day one, so this rattle is ideal for newborns. Grasping helps babies learn to open and close their hands, which supports their budding fine motor skills. - Age ...